Conversion Tracking Soon
For: Casino Operators & Streamers
This feature is not yet available. It's on the roadmap for the next phase of development.
What it will do
Conversion tracking will let you measure whether a streamer's audience actually converts into players on your casino — not just whether a stream happened.
How it will work
- Install a snippet — You embed a small tracking script on your casino website (similar to a Google Analytics tag)
- Unique links per streamer — Each approved streamer gets a unique link to your casino. When they share it on stream, clicks are attributed to them
- Track what matters — The snippet captures:
- Clicks — visitors arriving via the streamer's link
- Signups — new players who registered from that link
- First deposits (FTDs) — players who made their first deposit
Metrics you'll see
| Metric | Description |
|---|---|
| Clicks | Unique visits from the streamer's link |
| Signups | New registrations attributed to the streamer |
| First-time deposits (FTDs) | Players who deposited after arriving via the streamer |
| Conversion rate | % of clicks that became signups |
| FTD rate | % of signups that deposited |
Both you and the streamer will see these numbers on the campaign view.
What's available today
Currently, delivery verification is based on Kick stream sessions — confirming that a stream happened, how long it ran, and how many viewers watched. This verifies the stream itself but doesn't measure player conversions on your site.
See Kick Stream Tracking for how that works today.